Brand Manager

Locations US-CA-Hollywood
ID
2018-8244
Company
Paramount Pictures

Overview and Responsibilities

The Brand Manager will play a key role in the execution and support of marketing strategies for Paramount Home Media Distribution’s theatrical film library.  The position reports to the Executive Director, Brand Marketing.

 

Responsibilities to include, but not limited to:

  • Evaluates and analyzes plan results and presents recommendations to optimize future plans
  • Monitors competitive activity and industry trends and offers insights to support business objectives
  • Plays key role in the financial management of national programs.  Develops and manages new product P&Ls.
  • Analyzes title-level performance, including pricing and placement, to maximize title profitability across all accounts
  • Manages product and marketing campaign asset development and approvals trafficking
  • Develops and optimizes sales collateral/tools that effectively communicate marketing plans
  • Prepares filmmaker presentations, working with cross-functional marketing team to create an integrated deck
  • Works with Marketing Coordinator to manage timelines for all marketing activities and keep the brand team on deadline
  • Maintains ongoing, open communication and updates to all functional areas: Retail Marketing, Operations, Sales Communication, Sales, PR, Promotions, Media, Creative, Finance, etc.

 

 

Basic Qualifications

  • Bachelor’s degree in Business Administration, Film, or related field
  • Minimum 5+ years of marketing analysis or marketing program management within home entertainment, film studio, marketing/advertising agency, or consumer products highly preferred
  • High degree of proficiency with Excel, PowerPoint, and other MS Office Software and Photoshop

Additional Qualifications

Desired skills:

  • Interest in various genre films
  • Results oriented, self-motivated
  • Thrives in a fast-paced, demanding work environment
  • Experience working with retail driven data
  • Strong quantitative and qualitative analytical skills - Familiarity with Nielsen and other research data plus advanced use of excel, pivot tables preferred (but not required)
  • Able to interpret and discuss insights from a variety of data sources to support recommendations
  • Strong attention to detail
  • Comprehensive problem solving ability
  • Must be resourceful with the ability to work independently and effectively on a team and across teams

 

Eligibility requirements:

* Interested candidates must submit a resume/CV online to be considered

* Must be willing to submit to a background investigation

* Must have unrestricted work authorization to work in the United States

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